Meetings with purpose and coastal charm

At be La Sierra, your meetings take place in a unique setting by the sea, where functionality, Caribbean warmth, and sustainable commitment merge to create memorable experiences. Our rooms, with capacity for intimate meetings to medium-sized events, are ideal for corporate gatherings, training sessions, or social celebrations in a cozy and versatile environment.

Every detail is accompanied by an attentive team that ensures smoothness, comfort, and close service. Here, your meetings not only achieve objectives, they are also enriched with the charm of the Caribbean and a conscious hospitality model that cares for the environment and those who enjoy it.

Spaces that connect your event with the rhythm of the Caribbean

At be La Sierra, every event finds its ideal place. We have flexible rooms that adapt from private meetings of 8 people to larger gatherings with a capacity for 100 attendees.

Our environments combine comfort, privacy, and a welcoming atmosphere by the sea, where ideas flow and experiences become memorable. With the support of a close-knit team and a sustainable hospitality model, every meeting becomes an opportunity to work with purpose and enjoy the essence of the Caribbean.

Sustainability in every meeting

At be Sierra, every event reflects our commitment to mindful hospitality. We operate with 100% renewable energy, promote efficient use of resources, and responsibly manage waste, avoiding single-use plastics.

Additionally, we provide you with sustainable food and beverage alternatives, available upon request, so that your meetings are not only productive but also respectful of the planet.

Here, every detail adds up to a positive impact.

Events backed by our team

At be La Sierra, each event comes to life with the close support of our team, who accompany you through every stage to ensure everything flows seamlessly. From planning to execution, we take care of every detail with practical and personalized solutions, making your meeting a memorable experience.

With versatile rooms, up-to-date technology, and a beachfront atmosphere that inspires, we create the ideal setting for executive meetings, workshops, or private celebrations. All under a model of responsible hospitality that combines Caribbean warmth, comfort, and sustainability.

Connect with the city, live its culture

Connecting your stay with the culture of Santa Marta

The city transforms with music, art, gastronomy, and festivals that reflect its vibrant spirit and the warmth of the Caribbean. Here you will find the most notable events to complement your stay and connect your experience at be La Sierra with the authentic and dynamic essence of Santa Marta.

Our team will be available to guide you and help you seize every opportunity, ensuring that your visit is memorable, comfortable, and aligned with our commitment to sustainable hospitality.

Book your stay and experience the best of Santa Marta.

Book your stay Book your stay - Connecting your stay with the culture of Santa Marta

All of Colombia Sounds Like This – Cajamag Wind Chamber Orchestra

The Cajamag Wind Chamber Orchestra invites you to enjoy All of Colombia Sounds Like This, a concert that exalts the musical diversity of the country. A journey through the sounds that identify us — from the rhythms of the Caribbean to the melodies of the Andes — interpreted masterfully by a group that celebrates the essence of our culture.

November 6 – 7:30 p.m.
Tickets at the Theater Box Office
Cajamag Theater

Make this cultural night a complete experience.
Stay at be Sierra, where art, comfort, and connection with the local merge to offer you an authentic stay in the heart of Santa Marta.

Book your stay

K-POP Warriors Presentation

The K-POP Warriors arrive in Santa Marta to offer a show full of energy, impactful choreography, and the most representative music of the global K-POP phenomenon. A vibrant experience that connects fans with the rhythms and pop culture of South Korea, ideal for young people and international music lovers.

November 13
Shows at 5:00 p.m. and 7:30 p.m.
Cajamag Theater

Experience the excitement of this show at its fullest.
Stay at be Sierra and enhance your experience with a comfortable, modern stay strategically located to enjoy the best of Santa Marta.

Book your stay

Iván Villazón Live

The renowned vallenato singer Iván Villazón returns with his live show, offering a night full of classics, excitement, and the authenticity of Colombian folklore. A concert that celebrates vallenato music and connects attendees with the tradition and joy of our culture.

November 14
8:00 p.m.
Cajamag Theater

Enjoy this unique musical evening.
Stay at be Sierra and complete the experience with a comfortable, modern stay close to the cultural heart of Santa Marta.

Book your stay

Unplasticing Day at the Botanical Garden

An invitation to action and environmental awareness in Santa Marta. During this day, moments of reflection are promoted on the importance of reducing the impact of plastic waste, fostering sustainable practices and caring for our natural environment. An experience that connects participants with nature and environmental responsibility.

📅 November 28
⏰ 3:00 p.m.
📍 Quinta de San Pedro Alejandrino

Participate in this positive impact activity.
Stay at be Sierra and complement your visit with a comfortable and sustainable stay, ideal for enjoying the culture, history, and nature of Santa Marta.

Book your stay